A digital image is printed onto a special vinyl surface, which is then placed onto the garment in the desired position. The garment is placed in a heat press and the heat from the press melts the adhesive backing on the vinyl, merging it with the fabric.
This process is mainly used where a logo is too intricate for screen printing. Since it's a digital print, the detail in the logo can be replicated with great clarity.
Screen printing is the process whereby a logo is transferred onto a garment via a mesh screen.
This method provides excellent coverage and is especially good for large and bold logos. Colours are printed one at a time so accurate registration is essential.
Screen printing allows for up to a 6 colour print and is a popular choice for branding t-shirts and caps.